Isuzu Ends Sales In North America

Due to decreasing sales, Isuzu, the japanese car-maker, announced that it would end sales of the vehicle in North America by January 2009. Despite being an innovator in the market during the mid 1980's, sales began to decline since 1996 after Consumer Reports testing made it aware that the Isuzu Trooper was prone to tipping. After that report Isuzu claims it has forfeited $244 million in sales and a tarnished reputation. In 2007 a measly 7,098 cars were sold, down 18% from the previous year. All product warranties and roadside assistance will remain valid and the company is offering dealers the opportunity to become service-only dealers.